SEO can help you attract customers without paying for ads. Every business should be utilizing the power of organic search in their long term marketing strategy. Are you in the game?
We are specialists in helping your business grow and gain new customers and leads through search engine optimization. SEO is a long term strategy and is perfect for you to include in your marketing budget. The beautiful thing about SEO is that over time, you will attract customers without needing to pay for ads.
SEO is one of the most powerful organic marketing strategies on the planet and with the right team, you can start gaining new customers and landing new clients within a few months. Imagine sitting at the top of a search result when someone looks for your service in your city.
SEO services mean Search Engine Optimization. It is one of the most important and fruitful tasks a business can take on. It is the practice, and dare we say “art” of moving a webpage up the ranks on search engines.
Read below the following Our SEO Services description for a brief overview of how SEO works.
Search Engine Advantage passionately chases the number one spot on search engines, employing all of the latest tactics and methods to help your site rank as high as possible.
We work with local businesses, online stores, online services, and blogs to help them reach a higher ranking point in the search engines.
This is done through On-Page and Off-Page Optimization.
The ways we price our work vary based on what your site will require, whether it is through a monthly retainer, a one-time payment, or an hourly rate.
The best way to find out how much we charge for our SEO services is to contact us for a quote. We are happy to have a chat, find out what your goals are, and give you an estimate of what extent of work will be required before we finalize things.
Our methods provide full-spectrum SEO services and do the necessary work to help your site rank naturally in search engines.
If your page is closer to the top of page one on Google, Bing, Yahoo, DuckDuckGo, or any other search engine, you will receive much more traffic to your website than if you’re further down the line.
More traffic to your site means more revenue.
It doesn’t matter if you’re an e-commerce store, a blog, an online service business, or a local service business. Being at the top of Google is a BIG deal.
Think about the way you search for things on Google. How often do you navigate to the second page to find your answer? How often do you make it past the first few options?
Approximately 33% of people will choose the first organic option that pops up. The lion share of the traffic is then split between the next nine options.
The number one spot on Google always has the most traffic. THAT is where SEO services can get you. Once you’re at the top, you can grab all kinds of FREE traffic to your website.
There are a lot of factors that can improve your ranking on search engines. The most important aspects of search engine optimization are relevance, quality, organization, and authority.
Here is a short breakdown of each.
Relevance
Your webpage that you want to rank on search engines needs to be relevant to a search query. A search query is anything that someone would type into Google. For example, “best painting service in Toronto.” If you were a painter in Toronto, you would want your page to be as relevant to that search query as possible.
Quality
The quality of your content will play a massive role in your rankings. High-quality content is more likely to satisfy the user’s intent. If you answer questions thoroughly, provide examples, use high-quality images, and make your pages engaging, people will spend more time on your page.
Organization
A well-designed and organized site will be easier for a user to navigate. It will also be more visually appealing and will be more likely to keep users around. A properly-organized site is easier for the search engines to link your pages together and establishing relevance.
Authority
Authority is one of the pieces of the puzzle that you have the least amount of control over. Authority is determined by the quality of links your site has pointing to it from other websites. Links are essentially votes for your site.
Votes equal more authority and trust.
A high-quality link from a trusted source such as Forbes.com would do wonders for a website. Links can be difficult and time-consuming to attract, but once you start, the magic really happens.
If you create quality content that other people find useful, your site will often naturally attract quality links, so you don’t need to do a ton of manual outreach.
SEO services can cost between $1000/month – $5000/month.
The cost of SEO services can vary greatly. It depends on the extent of work you expect from your SEO agency. Some sites only need a little bit of work to rank for specific terms. Whereas other more competitive terms will require a site to do tons of ongoing research and outreach to truly build authority.
There are a few ways an agency may charge for their services. They are:
Monthly Retainer
A monthly retainer is used when ongoing services are required. And, in many cases, they are. SEO takes a little bit of time to kick in. Optimizing the site and building links today won’t mean that it will rank tomorrow.
Search engines are an ever-changing beast that all of us SEO’s are trying to tame. So, ongoing monitoring and maintenance are generally necessary.
One-Time Fee
There are often cases where a page is looking to rank for a local, non-competitive search term. Often, simple one-time site optimization can do the trick. By changing the site’s wording, editing photos, adding videos, and using other relevance building tactics, a site could gain the necessary ingredients to ranking.
In this case, a one-time fee is perfectly suitable.
Hourly Rate
Often used in consultation scenarios, the hourly rate can vary from $50-$500 depending on the agency you’re working with. It can give a site owner the flexibility of paying as they go, but it could become expensive if the agency doesn’t know what they’re doing.
The most reasonable time to pay an hourly rate is in consultation scenarios because you pay someone for their time that they are spending with you.
There is no exact answer to how long it will take for SEO to work. It depends on the competition in your niche, the type of site you’re running, your site’s current authority, and more.
A non-competitive local niche site could start ranking for their key terms within a few months. Whereas a site targeting a global market for a highly competitive term could take years and a lot of work.
Your SEO agency may be able to give you a rough estimate of how long it will take for SEO to work, but they will never be able to promise anything. There are too many factors to consider.
The only thing an SEO agency can promise is that they will work harder than the competition and do what is necessary to be #1 eventually.
For any more information, please contact us with any questions you may have. Then, we can answer specific queries and give you the most accurate answer possible.